News Media fulfills a democratic mandate.
http://sageexplorer.com/2013/01/09/getting-to-the-core-of-transition/ The news media are types of mass communication that specialize in delivering news to a particular target public or the public at large. These generally include broadcast media, print media, and now the Internet. This type of media is very diverse; there is no question about that. They also tend to change with the times and target the audience that they were designed to fit. As such, some of these types of media may not be appropriate for specific audiences. Therefore, any media planning to be implemented must be developed and precisely tailored to suit any particular style of audience.
How news media operate is quite simple but tricky at the same time. There are several objectives that the organization or individual news media aims to achieve. For example, they may wish to inform their audience of a recent event or a story that requires their audience’s attention and comment. They may also seek to entertain or inform their audience, reporting on the latest in sports, politics, celebrity gossip, etc. Other objectives could be to provide a platform through which controversial and different views can be discussed and provide a service to readers and viewers by maintaining regular updates of current affairs and events.
News media differ from other forms of media because it seeks to inform rather than entertain. News media are therefore focused on providing information and have a clearly defined objective or purpose. This focus on news media has led to several distinct forms of news media. These include television news, radio news, online news media, social media, local and national news media.
The significant difference between the above categories is the method of delivery. News media generally reports information and then chooses to air it on air or write it afterward on various news channels. CANADANEWSMEDIA In some cases, they will decide to publish the material as an article or blog post. Some news media outlets broadcast the news immediately. Some news media outlets also publish all relevant material in print form for one day. Some of the most popular newspapers globally are known for the long list of special reports and feature stories aired on their various channels or broadsheets.
In terms of the type of news media available, there are many different types, including wire services, television news outlets, radio stations, news agencies, and print publications. All news media fall under one specific category of reporting news: general news. Although it varies considerably by source, most news outlets share one thing in common. Their news plan is to inform the audience.
It was not until recently that journalists began to critically appraise public leaders, government officials, and other high profile people in politics and business. Criticism is one of the most effective ways news media fulfills a news media’s duty to inform. It is up to us, the citizens, to hold our elected representatives and other important public figures to account.